In our business, you’ve got to keep up with the new trends all the time. And what about the actual work?
Every day, here and there, a new (usually not long-lasting) offer pops up. We have collected everything you need to know about the launch of profitable campaigns in early 2022, in one cosmic guide. Read below!
Top GEO: IN, ID, PH, VN, TH, MY, PK.
Keep an eye on the situation on Asian marketplaces like Shopee and Lazada: there is a sale of the century almost every month. Your account managers have all the hints and tips for profit launches. We also recommend analyzing reports in your account on the retailer’s website.
The main thing is to select the most profitable zones during the tests, and then increase your bid and frequency/capping for them.
Top GEO: US, AU + CA + GB, SA + AE + KW, ZA, MY
These verticals on our traffic bring great conversions with pre-landers. Galaksion managers will help you create a combination that will definitely be a bomb, so be sure to ask for advice.
For this vertical, you better not limit yourself to one format: we will be happy to share effective texts and creatives for Mobile Push-Up and Interstitial.
Top GEO: ID, VN, IN, BR, MX
Sometimes you can display the name of the downloaded file in the link. If you managed to, congratulations: optimization and rollout will go much faster. Speaking of the additional formats, Mobile Push-Up and Interstitial will also go great here.
Top GEO: IN
We are talking about free, mostly entertainment applications from the Google Play and App Store. Here one should pay attention to the Retention Rate: did the user, for example, return to the game after download or registration? Send the zones with low RR to the blacklist, and keep increasing performance for the rest.
In the Push Collect vertical, in addition to the clicker, you can focus on working with creative formats, namely Mobile Push-Up and Interstitial. They are rocking it, been tested!
Top GEO: ZA, EG, TH, ID, SA, AE.
Again: be creative with ad formats. This time Push Notification is in the game. You can for sure bet on it ;)
Top GEO: US
Spare no expense on a good offer and launch Interstitial. Windows extensions are particularly effective in this season.
Top GEO: IN, ID, VN
Prelanding pages together with Popunder is a 100% winning combination. Get your profit with Push-Notification, On-Page Notification, Mobile Push-Up and Interstitial formats.
Where there are bets, there is sport. And where there is sport, there is football. The most popular sport is the easiest to start with.
Everything is simple here: keep an eye on the football leagues of the country you plan to target, and then follow top teams’ gaming schedule. Start running campaigns a couple of days before the match so that people have time to place bets. Do not forget to experiment with different formats and collect the desired profit!
Yes, situational marketing is still out there.
On January 26, our Indian friends celebrate a national holiday, which means traffic growth is coming. By this date, we recommend driving traffic to cricket (betting), entertaining video- and music-related offers, news, utilities (cleaners and VPNs) popular in India. The result will definitely please you!